vendor/impact-conversions · vendor documented

impact.com conversions need CampaignId and an event type

The Account SID rides in the path. CampaignId is the program. Send ActionTrackerId, EventTypeId, or EventTypeCode. EventDate, OrderId, and ClickId are the usual attribution fields.

CampaignId is always required

An event type without a program id is incomplete. impact.com documents CampaignId on every conversion.

Rule: vendor.impact-conversions.param.CampaignId.missing

What this pack matches

Hosts: api.impact.com
Paths: …/Conversions…
Vendor docs: integrations.impact.com/integration-guides/for-brands/tracking-integrations/api-online-sale/implementation

Rules

Codes are stable. A finding in CI, MCP, or the playground lands on the same id.

Field	Required	What it checks	Rule ids	Source
`account_sid`	required	It is the impact.com Account SID in the path as `/Advertisers/{AccountSID}/Conversions`. Fix: Put the Account SID from impact.com in the path.	`vendor.impact-conversions.param.account_sid.missing` `vendor.impact-conversions.param.account_sid.empty`	docs
`CampaignId`	required	It is the program id. impact.com documents `CampaignId` as always required. Fix: Set `CampaignId` to the numeric program id.	`vendor.impact-conversions.param.CampaignId.missing` `vendor.impact-conversions.param.CampaignId.empty` `vendor.impact-conversions.param.CampaignId.invalid`	docs
`ActionTrackerId`	optional	It is the event type id. impact.com documents it as required unless `EventTypeCode` or `EventTypeId` is sent.	`vendor.impact-conversions.param.ActionTrackerId.empty` `vendor.impact-conversions.param.ActionTrackerId.invalid`	docs
`EventTypeId`	optional	It is the event type id. An alternative to `ActionTrackerId`.	`vendor.impact-conversions.param.EventTypeId.empty` `vendor.impact-conversions.param.EventTypeId.invalid`	docs
`EventTypeCode`	optional	It is the event type code. An alternative to `ActionTrackerId`.	`vendor.impact-conversions.param.EventTypeCode.empty`	docs
`EventDate`	recommended	impact.com documents `EventDate` as the conversion time in ISO 8601. Fix: Send ISO 8601, such as `2026-08-01T23:55:24-08:00`.	`vendor.impact-conversions.param.EventDate.missing` `vendor.impact-conversions.param.EventDate.empty` `vendor.impact-conversions.param.EventDate.invalid`	docs
`OrderId`	recommended	It is the unique order id. impact.com uses it for deduplication. Fix: Set `OrderId` to the order reference.	`vendor.impact-conversions.param.OrderId.missing` `vendor.impact-conversions.param.OrderId.empty`	docs
`ClickId`	recommended	It is the impact.com click id from `im_ref`. Required unless another attribution parameter is sent. Fix: Replay the stored `im_ref` click id as `ClickId`.	`vendor.impact-conversions.param.ClickId.missing` `vendor.impact-conversions.param.ClickId.empty`	docs
`CurrencyCode`	optional	It is the ISO 4217 currency of the conversion. Fix: Use the three-letter code, such as `USD`.	`vendor.impact-conversions.param.CurrencyCode.empty` `vendor.impact-conversions.param.CurrencyCode.invalid`	docs
`event_type_required`	required	The conversion has no event type. impact.com documents `ActionTrackerId`, `EventTypeId`, or `EventTypeCode` as required. Fix: Send `EventTypeId` or `ActionTrackerId` from Settings, Event Types.	`vendor.impact-conversions.event_type_required`	docs

Validate a payload

pixellint validate url "$ARTIFACT" --rulepack vendor/impact-conversions

Try this failing payload in the playground. impact.com conversion missing CampaignId.

https://api.impact.com/Advertisers/IR123ABC/Conversions?EventTypeId=2001&ClickId=click-88&EventDate=2026-08-01T23:55:24-08:00&OrderId=order-10492

cargo install pixellint · npm install pixellint